PXL/HO/Cir-121/2025-26                                                                                               Date: 12.01.2026

Hyderabad

Dear Sir/Madam,

Pharmexcil wishes it's members a Happy Pongal

Subject:Business Delegation proposed to ASEAN Countries commencing from 02.March.2026-13.March.2026 to Myanmar, Cambodia, Malaysia & Vietnam.(MAI/EPM assistance available)

We would like to bring to your kind notice that Pharmexcil, with the support of the Ministry of Commerce & Industry, Government of India, is organizing a Business Delegation to Myanmar, Cambodia, Malaysia, and Vietnam from 2nd March 2026 to 13th March 2026.The proposed visit schedule has already been shared with the respective Missions, and we are pleased to inform you that we have received confirmation for hosting the Business delegation.

The delegation is scheduled to visit these countries as an approved activity under the MAI/EPM programme of the Council. India’s drugs and pharmaceutical exports stood at USD 30.46 billion in FY 2024–25. The ASEAN region continues to offer significant potential for Indian pharmaceutical products. During FY 2024–25, India’s pharmaceutical exports to ASEAN were valued at USD 1,763.88 million, accounting for approximately6.13% of India’s total pharma exports.

India’s generic medicines market is significantly larger, with industry reports projecting the domestic generic drugs market to reach USD 27–30 billion by FY 2025–26. Considering the strategic importance of the ASEAN region as a focus area for pharmaceutical exports from India, and in line with the ambitious target of USD 29.39 billion while further strengthening the Brand India Pharma initiative, Pharmexcil, with the support of the Ministry of Commerce & Industry, Government of India, proposes to organize a Business Delegation (physical) to the following countries:

• Myanmar - Yangon (02–03 March 2026)
• Cambodia - Phnom Penh (05–06 March 2026)
• Malaysia - Kuala Lumpur (09–10 March 2026)
• Vietnam - Ho Chi Minh City (12–13 March 2026)

A tentative schedule of the delegation is enclosed for your kind reference.

As part of the Business Delegation, Buyer–Seller Meets (BSMs) will be organized in each country, complemented by meetings with regulatory authorities and leading trade associations. The detailed schedule of the BSMs and other official meetings will be communicated shortly.

PARTICIPATION DETAILS:

• Participation fee is Rs. 75,000/-for BSM in all four countries. Participation fee includes BSM set up at all Destinations. Participation in any three countries is mandatory. For additional delegate from a company, a fee of Rs. 35,000 is required to be paid.
• Members are required to submit a mandatory Registration form via google form (link) with complete details as per the provided format latest by 19th Jan.2026.
• On the submission of the Registration form, you are required to pay registration fee in favor of “Pharmaceuticals Export Promotion Council of India” and share the payment details with accounts2@pharmexcil.com (Bank Details given below).
• Members may please note that confirmation of your participation is based on receipt of the payment.
• The suggested Flight itinerary, Hotel names and tariffs (in consultation with Indian Missions abroad) will be communicated in due course.
• Destination can undergo change/modifications/cancelled subject to our Embassy/Missions advice in view of unavoidable circumstances pertaining to the travel restrictions.
• All four countries are offering E-Visas, we will share the details on receiving your registration details.
• Participation fee is non-refundable and can be refunded only if the event is cancelled due to unavoidable circumstances at the instance of our Mission/Council

MAI/EPM ASSISTANCE: (Scheme renamed as Export Promotion Scheme) guidelines effective from (01.April.2025)

Support is available only for the Director/Partner/Proprietor or a full time senior managerial officer of the entity and shall be extended to Indians nationals Only.

Airfare support is capped up to 35% of total delegates in an event.

Support is available only for economy class Travel.

Claims forms must be submitted within 15 days of return to India.

Eligibility shall be limited to entities with zero Export Turnover in the preceding year for reimbursement of 50% of economy class fare, subject to the following ceilings

For ASEAN overseas Market Rs. 45,000/- OR 50% of the airfare, whichever is lower.

Eligibility shall be extended to entities with export turn over up to Rs.75Lakhs in the preceding year for reimbursement of 80% of economy class airfare, and for ASEAN overseas market of Rs. 75,000 or 75% of the airfare, whichever is lower.

New IEC holders may receive support for up to 1 BSM in their first year and up to 2 BSM in their second year. and are having minimum of one year (12 calendar months) membership with the council are eligible for MAI assistance subject to the other guidelines of MAI scheme.

We therefore request you to kindly register your participation to join the Business Delegation to enable Pharmexcil make necessary arrangements for Visa and travel for the Business Delegation in favor of “Pharmaceuticals Export Promotion Council of India” and share the payment details with accounts2@pharmexcil.com (Bank Details given below).

Link to register : https://forms.gle/jE8rEuZz2QQmhkz89

Members may please note that confirmation of your participation is based on receipt of the payment.

The suggested Flight itinerary, Hotel names and tariffs (in consultation with Indian Missions abroad) will be communicated in due course.

For more information /further clarifications, members may write to us at dd.smk@pharmexcil.com For more information, /further clarifications and coordination, members may kindly reach our Team members Ms. Bhavana, Sr.Executive (+91 80963 47414) and Mr.Mogan, Executive (+91 98414 08923) by email at exportfacilitationdesk@pharmexcil.com with a copy to dd.smk@pharmexcil.com

We look forward to your active participation

With regards,

Raja Bhanu
Director General

NEFT/RTGS details

Name: Pharmaceuticals Export Promotion Council of India

Bank Name: Union Bank of India

A/c. No. 510131000001693 , A/c. type: Current Account IFSC: UBIN0805220

Note: For GST tax invoice please contact accounts@pharmexcil.com